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The Web Credibility Project

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Description: Part of the Stanford Persuasive Technology Lab, their goal is to understand what leads people to believe what they find on the Web. With information, papers, and related links.
Announcement: The Web Credibility Project - Stanford University Our research in Web credibility is part of a larger project: to understand how computers can change what people think and do, an area called captology. To learn more about the Persuasive Technology Lab, visit
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Domain: credibility.stanford.edu
Total pages in the index, 19
Page title:The Web Credibility Project - Stanford University
Keywords:credibility, web credibility, captology, trust, trustworthiness, online trust, online credibility, trust in e-commerce, B.J. Fogg, User Interface Design, user testing, usability inspection, heuristic evaluation, WWW Web design, UI, GUI, HCI, CHI, human-computer interaction
Description:The Stanford Web Credibility Project: Part of the Stanford Persuasive Technology Lab our goal is to understand what leads people to believe what they find on the Web. We hope this knowledge will enhance Web site design and promote future research on Web credibility.
IP-address:171.67.215.200
Name Servers: ARGUS.STANFORD.EDU 171.64.7.115, 2607:f6d0:0:9113::ab40:773 AVALLONE.STANFORD.EDU 171.64.7.88, 2607:f6d0:0:9116::ab40:758
activated: 04-Oct-1985
last updated: 07-May-2009
expires: 31-Jul-2014