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Promoting the Use of Maori Language in New Zealand

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Description: Article on the potential benefits of applying a marketing paradigm to improve the success rate of Māori Language revival programs.
Promoting the Use of Maori Language in New Zealand , edited by Jon Reyhner (pp. 206-213). Flagstaff, AZ: Northern Arizona University. Copyright 1997 by Northern Arizona University. Editor's Note: Two tables have been omitted from this html version of Dr. Nicholson's article. The tables can be found in the pdf version of this paper at
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Page title:Promoting the Use of Maori Language in New Zealand
Keywords:Maori, marketing, language
Description:Marketing the Maori Language
IP-address:134.114.138.38

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