Memos Highlight Importance Of 'Younger Adult Smokers'
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Description: Washington Post article summarizes what the tobacco industry says in its internal memos about getting kids to smoke.
washingtonpost.com: Memos Highlight Importance Of 'Younger Adult Smokers' Memos Highlight Importance of 'Younger Adult Smokers' Thursday, January 15, 1998; Page A18 Eighty-one internal R.J. Reynolds Tobacco memoranda were released yesterday, many of which illustrate a 17-year effort to make tobacco marketing and advertising campaigns appeal to "younger adult smokers" -- a term some of the documents seem to indicate applied to children as young as 14 years old. Some of the documents had been made public previously. Direct quotations from the documents appear in lighter type.
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| Date | Creation Date: 13-nov-1995 Expiration Date: 12-nov-2014 |