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RetailWire

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Scan day: 02 February 2014 UTC
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Description: Daily retailing news briefs, summary analysis, and discussions.
RetailWire Home Page - Retail News and Analysis The average cost of a 30-second Super Bowl spot is expected to hit $4 million this year. Recent surveys suggests that the ads are as big a draw as the game itself, but some other pieces of research looking at advertising effectiveness, online sharing, and brand rankings are questioning their effectiveness as a purchase driver. Is a Super Bowl ad worth $4 million?
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Page title:RetailWire Home Page - Retail News and Analysis
Keywords:retail, retailing, retail news, retailing news, grocery, food, chain, supermarkets, discounters, mass merchandisers, drug, Wal-Mart, Walmart, supercenters, cpg, food manufacturers, supermarket news, convenience
Description:RetailWire - discussion and commentary on the latest retailing news from our BrainTrust of nearly 100 retail industry experts.
IP-address:216.15.173.127

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Creation Date: 27-nov-1999
Expiration Date: 01-jan-2015