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Meyer, Klaus

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Description: Klaus Meyer's research focuses on the strategies of multinational enterprises operating in emerging economies. He investigates how firms adapt their entry and growth strategies to the specific local context they encounter in for example Eastern Europe, China or Vietnam.
Klaus Meyer - Research on Business Strategies in Emerging Economies Research on Business Strategies: Overview Affiliations & Journals My research focuses on the strategies of multinational enterprises operating in emerging economies. I am in particular investigating how firms adapt their entry and growth strategies to the specific local context they encounter in for example Eastern Europe, China or Vietnam. This research covers several closely related areas.
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Page title:Klaus Meyer - Research on Business Strategies in Emerging Economies
Keywords:businesses, strategy, strategies, multinational enterprises, entry, marketing, acquisitions, joint ventures, international, emerging economies, growth of the firm, diversification, internationalization, foreign entry, Penrose, University of Reading, Study in the UK, MSc International Management, Eastern Europe, Russia, China, Vietnam, Taiwan, Germany, UK, Europe, Asia
Description:Research on business strategies and multinational enterprises in emerging economies such as Eastern Europe, China and Vietnam
IP-address:91.103.217.26

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Last updated: 29-May-2012
Expiry date: 09-Jun-2014